Welcome.

Glad you made it here. Take your shoes off, pour a glass of water, and stay a while. Click around and you'll find some of my early work as a social copywriter at Avrett Free Ginsberg where I worked on OTC brands Beano and PediaCare. You'll notice short, snappy copy that tugs at the heartstrings or creates a knee-jerk reaction that makes you want to like, comment, or share. It did for many people as these were the top-performing posts from my time at AFG. Then pass go, collect $200, and head to SHAPE where I spent most of my career learning how to lead campaigns for growth initiatives that resulted in 700% growth on Instagram and 62% growth on Facebook. The work in the SHAPE category shows (off) my ability to make engaging content for educational purposes, sales initiatives, or just to make you feel seen.  After that? I'm looking for my next great story to tell. If you've got it, head to the contact page to tell me all about it.